Social media tips for writers

8 Twitter Tips for Writers

Building a platform and navigating the many different social medias can be a daunting task. It can seem a step too far, especially when we’re still struggling to write our novel. But fear not, for I’m here to share my top eight tips for using twitter.

It’s important to remember you’re presenting yourself as a brand. Every interaction on the internet should be tailored towards catching your target audience and strengthening your business – you… as an author.

  1. Load a profile and background image, then add a few sentences to describe yourself. Remember to utilize your Bio by including key words relevant to you. I’ve used #writer #fantasywriter and #amquerying. It helps likeminded individuals find you. Want inspiration? Check out your fellow writers and see what catches your eye.
  2. Every social media has a different way of conversing. Twitter does this by short, punchy statements. Using just 280 characters to convey your meaning. Twitter is fast moving so mistakes can be made. But that’s ok, your creative friends will forgive and forget. So dive in and have fun.
  3. Picture’s and Gif’s are a great way to draw attention, so get creative. Warning about copyright, please make sure you have the right to use the images.
  4. Use hashtags as a way to connect with likeminded individual. Some of my favorites are #amwriting #writing and #writingcommunity. Play around with them and pay attention to what other writers use.
  5. Remember your manners and don’t spam. The fastest way to be unfollowed is by only plugging your own, or others, work. I tend to unfollow writers that have feeds full of promotional content – the hard sell doesn’t work! Instead, I like to mix it up by asking questions, interacting and little updates about my writing journey. Take a look at my profile: https://twitter.com/lorraineambers
  6. People tend to converse through the newsfeed and ignore DM’s (Direct Messages) because the majority of messages are spam. If you want to chat, be brave and tweet them directly by adding there @name. Try me, I’ll be happy to reply. @LorraineAmbers
  7. Twitter is a great place for getting involved in competitions like #PitRev and #PitMad. During them writers accept the challenge of pitching their novel in one Tweet. It’s great practice and an easy way of making connections with your fellow writers.
  8. If you have a great Tweet, maybe a pitch or a link to your website or blog, Pin It to the top of your newsfeed. That way, whenever someone new visits your page they can instantly see that post. They might just interact with it by Liking your Tweet or even visiting your blog. After all, isn’t that the whole point of being on social media.

There we have it, my top 8 tips for twitter. Do you have any tips to share?

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Don’t forget to leave a comment and share your thoughts. You know I love hearing from you.

Thanks for stopping by, until next time, Much Love.

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© Author Lorraine Ambers and http://www.lorraineambers.com, 2020.
universe, night sky, stars

Guest post – From Whispers to Roars by Kristy Nicolle

Please welcome indie author Kristy Nicolle. She has published a fantasy romance series, The Tidal Kiss Trilogy and is due to release her new dystopian novel Something Blue next week.

Today, Kristy is sharing her experience on self branding and platform building on social media.

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When I was asked to write this guest blog post I didn’t really know what to say. Lorraine informed me that I’m quite the social media guru, which I guess until recently I never really noticed. So I’m here to talk to all you authors, those of you who are new, old, considering publishing your first book or looking to learn something new.The thing is, marketing via social media, or any other platform for that matter, isn’t awfully difficult. I’ll tell you one thing though, you must have one key quality to succeed. That quality is BELIEF. It sounds sappy and dramatic, but the biggest way to fail at the first hurdle in publishing is to believe that nobody cares. Nobody wants to hear what you have to say, that it’s all been said before.

Here’s the thing.

It has all been said before.

But not by you.

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If you’re a new author you go out there with a freaking megaphone and you tell anyone who will listen about your book. I know it’s scary, I know it’s hard to know if people will want to hear it, but the truth is if you don’t start shouting about your book, nobody else will. Being an author isn’t the kind of profession for those who are shy anymore. Writers used to be thought of as raving introverts, incapable of communicating in any other way than by the pages of their novels, but times have changed, and with indie publishing, you are your own marketing campaign, you are a part of the product. You have to be the one to sell it, to tell people how amazing your book is. To SHOW them what you’re capable of. But to do that, and do it well, you have to believe you have something worth selling. It’s true, vampires and werewolves aren’t a new concept, but how is YOUR vampire novel different? Why should a reader pick it up? If Picasso and Van Gogh both sat down to the same scene, they would paint entirely different pictures. The same goes for writing. Every author is different, and though we walk in the same genres, and among the same types of stories, our experiences and the way in which we write them are nothing less than one of a kind. That’s what you have to realise to market well. Nobody else can be you. Only you can do that. Only you can tell your stories. So, the most important thing is to put your embarrassment and fear aside and start selling yourself. Take a long hard look at who you are as an author and what makes your stories special. Why should a reader pick them up? Pay for them? If you can’t answer these questions- neither can your readers.

The second thing to know about marketing online is simple- image is everything. Often authors say to me – well my graphics don’t matter, they’re paying for my words, not my artistic skills. WRONG. Putting up crappy graphics puts doubt in people’s minds that you know what a quality product looks like before they’ve even checked out the blurb/excerpt. Looks do matter, now more than ever because the market is particularly competitive. You can write the world’s next great novel, but if it looks like crap nobody will buy it. People are shallow, and they say that seven seconds in the length of time it takes someone to decide whether to one click or not. This isn’t just for covers, it’s for everything. Website, teasers, banners. If your author persona doesn’t look professional, people will automatically assume your writing is of a similar quality, even if that’s not the case. If you’re not good with graphics, hire someone!

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My final piece of advice is persistence. Doing one round of spamming facebook groups with your ads isn’t going to see overnight results. Facebook platforms, like anything truly effective take a while to grow and evolve into what you want them to be. Being an indie author these days truly is a marathon, not a sprint. Never be afraid to change it up, to try what’s new and HONESTLY, don’t take every single person’s advice. What works for some authors won’t work for everyone, and marketing trends are just that, trends. They change quickly and often burn out as so many people jump on them they quickly lose their effectiveness.

At the end of the day, there is no one way to market yourself, there is only what you think is right for you. The most important thing is that you’re happy with your approach and open minded enough to make changes when you need to. Trust your gut, believe your product is worth buying and persist. Good things will happen!

Kristy Nicolle xx

Writing desk Author Lorraine Ambers

Author’s introduction to LinkedIn

photo credit: Social Media Marketing Mix via photopin (license)
photo credit: Social Media Marketing Mix via photopin (license)

Us authors need to be on social media. We need to be seen and we need our unique voices heard.Truth is we alone are responsible for showing the public who we are and what we are about.

In other blogs we’ve taken a bite sized Pinterest lesson and Building an social media platform.  I’ll be honest each blog I’m learning too.

Be brave and take the plunge!

Creating a Logline for a Novel, The Perfect Pitch

As with all social media Keywords are essential, this is prevalent with your title on LinkedIn. Its the first port of call for like minded people to make a snap decision as to weather or not you’re a potential candidate to connect with.

Numbers are not important! Your target audience is vital, so choose editors, authors, writers, bloggers and publicists within your genre to drive your target audience towards you. Your search will begin with similar Keywords that you painstakingly placed in your title.

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Use advanced search to your benefit. You could type in, YA Fantasy Author or Fantasy reader and see who pops up. It will enable you to search for people, jobs, groups and much more. Now connect until your hearts content, or in my case, until I’m bored stiff.

Fill in your profile, get creative but be truthful. If this is the first social medial you’re approaching, a little work now can be transferred to other sites when your ready. Helping to maintain your brand. Add your experiences and keep them relevant to your platform. I also run a welding fabrication business but that’s not going to help me as an author.

Remember your Keywords!

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Join groups and get chatting. As with anything social, sitting on the sidelines will not get you noticed (note to self, that’s why parties are no fun). Be brave, introduce yourself, ask questions or just answer others posts. In business it takes time to build recognition and then trust, so be patient.

I have found that LinkedIn is the most responsive platform towards my blog. So remember bloggers to share your work on social media’s, add links or use widgets that connect to this resourceful site.

An image tells a thousand words!

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With all media sites no one likes to be hassled about your book. The fastest way to put off connections is to appear selfish and egotistical. A good goal is to aim for 10% self promotion and 90% give back. Share, comment, interact and offer tips)

I’m still learning, so why don’t some of you lovely share your LinkedIn tips with me!